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Real Estate Landing Pages – Why They Work and Strategies for Success

home builder web design

6 Modern Home Builder Web Design Best Practices

In today’s competitive market, an exceptional website is a must for every home builder. Your website is often a potential buyer’s first impression of your brand, so your home builder …

September 15, 2020

home builder customer experience

Elevating The Home Builder Customer Experience

If you look at the historical data for online mentions of the term “customer experience”, you’ll find a steep curve moving up and to the right. For most, this isn’t …

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September 9, 2020

marketing home builder

Measuring Marketing As A Home Builder – Which KPIs to Track

To increase your website’s performance and draw in new home buyers, you first need to understand how your marketing as a home builder is working for users right now. In …

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August 18, 2020

model home merchandising

Why Model Home Merchandising and Decor Are Essential for Home Sales

In the middle of a year filled with turmoil, buyers have concerns about the housing market—and yet they’re looking into real estate at ground-breaking rates. The housing market has seen quite …

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July 29, 2020

paid social media

Paid Social Media in Real Estate: 25,000 Website Visitors in 75 Days

Dan Kennedy, one of the world’s most respected marketers, has always said, “The business that can spend the most to acquire a customer—wins.” If you agree there is truth to …

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July 22, 2020

social media personas

Social Media Personas and Target Audiences in 6 Steps

Social media personas and target audiences—what are they and how can they help with your social media initiatives? If you’ve read our previous articles on social media, you’ll by now …

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July 7, 2020

home builder brochure master planned community brochure

Do You Need a Home Builder Brochure?

Earlier this year, there was a lull in the real estate industry for one simple reason: a shortage of houses. In late April and early May, master planned communities picked …

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